Outfit Code

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Flat lay of a men's outfit: oatmeal jumper, sage overshirt, indigo jeans and brown suede Chelsea boots

01

Choose your starting pieces.

Tell us what you already own — black slim jeans, brown suede Chelsea boots — or start from scratch.

02

Discover outfits that work.

We match colours, fit and formality for the occasion, and keep to your budget for new clothes.

03

Shop the pieces you like.

Each new item links to the retailer that sells it. Buy only the pieces you want.

Style advice

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Ask a style question or browse one of our guides, then build and shop the complete look.

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Discover looks from our sample shops

  • Thorne & Vale
  • Harker Supply Co.
  • Milbury
  • Ostwick
  • Fennmoor
  • Redgate Lane

Fictional retailers for demonstration — real shopping partners coming soon.

Example looks

Put together from the sample catalogue

AI preview example
Black Heavyweight Crew Tee demonstration image
Sage Cotton Harrington Jacket demonstration image
Black Tapered Jeans demonstration image
White Minimal Leather Trainers demonstration image

Smart casual

Black Tee & Sage Harrington

  • Black Heavyweight Crew Tee · Harker Supply Co.
  • Sage Cotton Harrington Jacket · Milbury
  • Black Tapered Jeans · Thorne & Vale
  • White Minimal Leather Trainers · Thorne & Vale

New items total £313

View this look
AI model preview — coming soon
Pale blue Oxford Button-Down Shirt demonstration image
Navy Fine-Knit Crew Jumper demonstration image
Stone Tapered Chinos demonstration image
Brown Suede Chelsea Boots demonstration image

Smart casual

Pale Blue Oxford & Navy Knit

  • Pale blue Oxford Button-Down Shirt · Milbury
  • Navy Fine-Knit Crew Jumper · Ostwick
  • Stone Tapered Chinos · Redgate Lane
  • Brown Suede Chelsea Boots · Fennmoor

New items total £301

View this look
AI model preview — coming soon
Slate blue Heavyweight Crew Tee demonstration image
Charcoal Brushed Cotton Overshirt demonstration image
Black Tapered Jeans demonstration image
Stone Minimal Suede Trainers demonstration image

Smart casual

Slate Tee & Charcoal Overshirt

  • Slate blue Heavyweight Crew Tee · Ostwick
  • Charcoal Brushed Cotton Overshirt · Redgate Lane
  • Black Tapered Jeans · Thorne & Vale
  • Stone Minimal Suede Trainers · Milbury

New items total £277

View this look

Sample catalogue. Every product, price and image here is fictional demonstration content, so nothing can be bought. Outfits are put together with colour, occasion, fit and budget rules — not AI.

Sample catalogue: 28 demonstration products across 6 fictional retailers.

Ready when you are

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